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How Small Business Owners Can Optimize Their Website

SEO is regarded as one of the most important aspects of digital marketing tactics which millions of website owners are using everyday to optimize their website in the search engine results. The road to the first page of Google’s search result is not quite smooth for small business owners who have to compete with big names of the industry. However there is nothing to feel disheartened as there are many companies like Web Sight SEO who deal with small business SEO, and have successfully optimized the websites according to the requirements of their customers.

Research– the first and most important factor regarding SEO is research. You need to research well and ask yourself important questions like what is your expectation from this SEO campaign. Anticipate the questions which might come to as possible queries from your visitors, which can help you to design your website in a better manner.

Gauge the Competition– You can only improve only when you have a good idea about what your competitors are doing. Analyze the SERP result pages to find out what results are returned for your chosen keyword and use that knowledge to research your keywords using Google Ad words.

Go For Mid Tail Keywords– We all are quite familiar with the concept of long tailed keywords when it comes to small business SEO. One big disadvantage of long tail keyword lies in the fact that it does not increase website traffic greatly, as most people are still prone to write shorter queries. Opting for mid length keywords puts you in a safe position and can get you decent traffic from various websites.

Explore The Various SEO Tools- While attempting to do an SEO analysis, it is important that you perform a site index to find out what are the factors that’s preventing the Google search spiders from entering your site. Allow Google analytics to run for a few weeks to find out the inherent problems present in the site.

Websightseo.com.au is a digital marketing company which is based near Brisbane and has a 20 year long history of helping small companies in optimizing their websites. As part of their small business SEO analysis program they offer free analysis of how much traffic big companies get from a particular keyword and what is your current level of competition. These factors can help you to set a bench mark and provides a picture of what are the steps which you need to implement in order to surge ahead of your competitors.

If you are a newcomer in the world of online business and digital marketing, there is no harm in exploring your contacts and asking your friends and family to like your page on Facebook or to subscribe to your feeds on Twitter. Remember, when it comes to small business SEO, it might take some time before you can see results. For example, an SEO company who promises immediate results cannot guarantee quality results which can provide a good return on your investment.

Website SEO Analysis

Our FREE SEO analysis will give you a massive edge in fine-tuning your Adwords or SEO budget so it focuses on searches (keyword phrases) that your customers use.

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So what do our clients say?

Bruce these results are simply outstanding! Our Google analytic stats are up about 10-15% since you began and we are ranking on page one! Great stuff! This is possibly our most important progress to date.
Stuart. J- Stretch Tents

Thanks for the SEO Analysis video. Very enlightening. And thanks also for your honesty and candor.
Gavin A.- QLD Dept of EED&I

Our small business competes with big players in the large art gallery market online. Thanks to WebSight SEO, we are now able to concentrate on our business. Our advice is keep to what you do and understand best and to stay on top, contact WebSight SEO in Melbourne.
Andy D.- ADA Art Consulting

Thanks very much Bruce. I was quite pleased with your level of help over the phone and am looking forward to your assistance with my SEO and Adwords campaign.
Carolyn D.- New Way Family Lawyers

Love your work….thanks for all your help in this!
Emily F.- Pellenc Australia

Bruce Maxwell of Websight SEO is undoubtedly Australia’s guru on Search Engine Optimization techniques. He lives, breathes and eats the topic and gets a real kick out of helping his clients get results they would have only dreamed about.
D. Hickling- Association Membership Software

Well done Bruce , keep going... you're on fire!!! Thanks for your help, much appreciated.
J. Burns- IMS Industrial Sewing Machines

Thanks Bruce, this is brilliant. Your SEO analysis shows us clearly where we are after this first campaign and what we need to do in future.
Larry W.- Spraying Equipment Supply

Once again it was very pleasing working with you and thank you for your continued support of the Federal Governments Net Alert program.
M. Chambers- NetAlert Limited