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What Is The Basic Concept Of SEO Link Building?

Link building is like a referral program. Suppose one particular page likes your page and recommends it. It is like putting a vote in your favor. The more links you have in your favor, the higher are your chances of succeeding in this game of search engine optimization.

However the algorithm for SEO link building is not as simple as it sounds. Every page on the World Wide Web has their own ranking and the more a high ranking page links to your page, the brighter are your chances of being featured in the search engine results.

SEO Link building is not as easy as it sounds, in fact it is one of the most challenging part of the SEO job and plays a crucial role in the success of a campaign. It takes a lot of creativity and hustle to get the job accomplished. We have listed down the three major types of link building techniques used in the industry-

Editorial link– These are the links which are given quite naturally by pages who want to link with your company. These links are the simplest and requires no major SEO intervention. Creating good and worthwhile content is enough to sustain them.

Manual links– An SEO Company creates these links by creating a value proposition, which means they pay a company to link the content with their sites. They use extensive email marketing programs to explain to the target company how building a link with their client’s company can be beneficial for them.

Non Editorial Links– Non Editorial links are self created in nature and offers a website the opportunity to create a link through various options like blog comments, guest book signing and forum signatures. If you are looking to attract traffic through links, you should not invest into this third category.

While building a link, there are certain things which you should keep in mind. Firstly encourage your customers and partner sites to link back to your website by sending partnership icons which can be used for the said purpose. This is a two way process and one of the oldest methods used by marketers to build links.

Secondly transform your company’s page into a valuable source of reliable information. Develop entertaining resources and content which can lead to viral sharing. This trend is known as link bait and is widely used by many SEO companies.

In your attempt to attract traffic, do not compromise with your brand image. Earn the trust of online publications and bloggers. Opt for research based case studies and always publish bankable content. Lastly always build links with well trusted websites like news publications, universities etc. Find out the ranking of a website before you attempt to build a link with them.

Web Sight SEO Company Brisbane is a premium SEO link building company in Australia. We specialize in building links using a diverse range of technologies including white hat and editorial link ups.

We believe in aggressively pursuing link building strategy on a competitive level through competition and focus. Given our experience in this field you can safely depend on us for a highly professional and customized service.

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So what do our clients say?

Bruce these results are simply outstanding! Our Google analytic stats are up about 10-15% since you began and we are ranking on page one! Great stuff! This is possibly our most important progress to date.
Stuart. J- Stretch Tents

Thanks for the SEO Analysis video. Very enlightening. And thanks also for your honesty and candor.
Gavin A.- QLD Dept of EED&I

Our small business competes with big players in the large art gallery market online. Thanks to WebSight SEO, we are now able to concentrate on our business. Our advice is keep to what you do and understand best and to stay on top, contact WebSight SEO in Melbourne.
Andy D.- ADA Art Consulting

Thanks very much Bruce. I was quite pleased with your level of help over the phone and am looking forward to your assistance with my SEO and Adwords campaign.
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Love your work….thanks for all your help in this!
Emily F.- Pellenc Australia

Bruce Maxwell of Websight SEO is undoubtedly Australia’s guru on Search Engine Optimization techniques. He lives, breathes and eats the topic and gets a real kick out of helping his clients get results they would have only dreamed about.
D. Hickling- Association Membership Software

Well done Bruce , keep going... you're on fire!!! Thanks for your help, much appreciated.
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Thanks Bruce, this is brilliant. Your SEO analysis shows us clearly where we are after this first campaign and what we need to do in future.
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Once again it was very pleasing working with you and thank you for your continued support of the Federal Governments Net Alert program.
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